This implies that we ought to keep in mind that planning the expansion process plays the most popular role in making each expansion be successful. Moreover, generally in case of Russian market gathering above analyzed certificate is obligatory, which has been proved on the example of different corporations, which despite of great class and attractive price of their goods have failed to capture satisfactory market share there (actually information on ).
The reason why GOST Russia is very crucial is that this certificate is respected among great range of miscellaneous users (gost certificate (more informations)). Furthermore, its importance is connected with the fact of loyalty of Russian buyers, who mostly prefer their local commodities, no matter of their standard and price. However, product from abroad that would have gathered GOST certification is substantially more likely to make a great career on this market that is contemporarily thought to have interesting growth potential and be quite dangerous as well due to the political reasons.
In the light of the points mentioned above, we are recommended to remember that there is a substantially improving probability that planning correctly our expansion on Russian market and analyzing diverse aspects like GOST Russia would be a reasonable step towards reaching our goal, which would be to make proper sales records and obtain good market share.