In order to run a successful company there, such alternative like GOST certificate is advised. Due to it we have a great opportunity to convince foreign clients to our commodities rapider. It is so, because Russian clients are known to be mostly loyal and accustomed to local products. As a result, if a foreign product has not been awarded with GOST R, it is substantially less likely to achieve as impressive results concerning sales numbers as those, which are distributed by local producers. This indicates that in the planning process of the expansion of our enterprise we are advised to remember that obtaining Russian GOST should be considered as one of the most popular goals (click). Due to this kind attitude we can find it considerably simpler to take advantage of Russian market, which is believed to be maybe the most attractive place to expand for current companies.
As a result, if we would like to develop a sufficient strategy for the future of our business, we have to not forget that Russia can be a pretty interesting direction. It is so, because this country hasn’t been explored yet in terms of the business sphere. Despite the fact that the risk concerning investing in this country is considered to be very big, we ought to keep in mind that the rate of profits can substantially exceed our demands